Social proof is defined as evidence from previous or current customers that have found value in a product or service.

Customer marketing empowers marketers to infuse points of value into their marketing campaigns and sales enablement content.

Customer evidence is a persuasive form of sales enablement content that communicates the value of your product through the voice of your customer.

Are you leveraging customer evidence effectively? Discover the most efficient ways to capture and use proof points to attract and convert buyers.